Content Machine

Your go‑to‑market content, on autopilot.

Tell it about your brand. It studies what’s winning for your competitors, plans short-form videos that double down on it, and makes them on your schedule. You just approve.

See how it works

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120,000+ creators

How it works

Set it up once. It keeps shipping.

01 / 04

Tell it about your brand.

A website, an Instagram or TikTok, or a few lines. It reads your brand (logo, colours, offer, audience, tone) and asks only what it couldn’t find.

latefee.appStart
  • Reading your site
  • Pulling your logo and colours
  • Finding your niche
  • Asking only what it couldn’t find
L

What you sell

Chases unpaid invoices for you

Who it’s for

Freelancers and small agencies

Your voice

Dry, direct, on your side

02 / 04

It studies your competitors.

It finds the brands and creators after your audience, spots the videos doing several times their usual views, and reads why they worked.

  • Finding your competitors
  • Studying @invoicenerd · 30 recent videos
  • One did 7.4× their usual views
  • Reading its script
  • Noted: late-payment hooks beat feature demos

Views per video, @invoicenerd

03 / 04

It plans and makes.

Fresh ideas built on what’s winning, planned against what it already made you. OK the ones you like and it makes them, finished ahead of every slot on your schedule.

MonTueWedThuFriSatSun
  • Tue
    18:00
    Why your invoices get paid lateMyth vs fact · verticalIdea
  • Thu
    12:30
    3 follow-ups, 1 late clientSide by side · verticalIdea
  • Sat
    10:00
    What net-30 really costs youExplainer · verticalIdea

Planned against every video it has made you.

04 / 04

You approve, or ask for a change.

Nothing goes out without your yes. Say what to change in plain words and it remakes the video, then remembers the note for every one after.

Change Approve

This week

Tue · Why your invoices get paid lateReady
Thu · 3 follow-ups, 1 late clientReady
Sat · What net-30 really costs youMaking

Thursday’s opens too slow. Lead with the unpaid invoice.

Remaking it now. Noted for every video after it, too.

Competitor research

Your competitors already tested it. You get the answers.

Every video they post is an experiment with public numbers. Content Machine keeps reading the results and plans your videos from what won.

Competitors

Checked 2 days ago
  • I

    @invoicenerd

    The invoice mistake everyone makes

    7.4×their usual

  • T

    @thefreelancedesk

    Stop writing “just checking in”

    4.1×their usual

  • P

    @paidontime

    A week chasing one client

    3.2×their usual

Your idea for Tuesday

Why your invoices get paid late

Why it should work

Late-payment hooks are winning in your market: 7.4× usual on Invoice Nerd[1] and 4.1× on The Freelance Desk[2]. Same opening and pace, answered with your product.

Built on 2 videos

  • [1]The invoice mistake everyone makes · @invoicenerd
  • [2]Stop writing “just checking in” · @thefreelancedesk

You choose who it watches

Name the accounts you keep an eye on, or let it find the brands after your buyers and the creators they follow. Add or drop any, anytime.

It knows a real hit

Each video is measured against that account’s own usual, on views and engagement wherever the platform shows both, so sheer size or paid reach doesn’t pass for a win.

It shows its work

It watches the winners and works out why they landed. Every idea built on a winner links back to it. Hide one and it won’t build on it.

Built for go-to-market

The content side of your GTM, handled.

Lean teams don’t lose on ideas. They lose on consistency. Content Machine keeps your content shipping while you build the product and close the deals.

TikTokInstagramYouTubeXLinkedInFacebookThreads

Every slot planned, ahead of time

Pick how often you post. Open slots get ideas a week ahead, and each one you OK is made before its slot. Tell it about a launch and the plan bends around it.

Doubles down on what works

It tracks what’s outperforming for your competitors and on your own accounts. Then it makes more of that.

Keeps finding new angles

It plans every idea against everything it has already made you.

Learns your taste

Every change you ask for and every reason you give for turning a video down becomes a rule it follows from then on.

Ready when you say yes

Approve a video and it lands in your library, named and ready to download. Posting straight to your channels is coming soon.

One machine per brand

A machine for each product, client or market, each with its own brand, research, schedule and memory.

A content team, without the overhead.

  • Setup time

    Minutes

    Agency: Weeks · Freelancer: Days

  • Who plans the content

    It does, from what’s working

    Agency: You brief them · Freelancer: You do

  • Watching your competitors

    Their latest videos, ranked

    Agency: A monthly report · Freelancer: Up to you

  • Your time each week

    A few minutes approving

    Agency: Calls and feedback rounds · Freelancer: Briefs and revisions

  • Remembers your feedback

    Every note, from then on

    Agency: Depends who’s on it · Freelancer: Sometimes

  • What you pay

    Your plan’s credits

    Agency: A monthly retainer · Freelancer: Per video

Frequently Asked Questions

When can I get in?

We’re opening Content Machine to a few accounts at a time. Join the waitlist and we’ll email you when your spot opens.

Does it post without asking me?

No. It checks each idea with you before making it, and every video waits for your approval. Approved videos collect in your library, ready to download. Posting straight to your channels is coming soon.

How does it study my competitors?

Name the accounts you watch, or let it find them. It keeps checking their latest videos, ranks each against that account’s usual numbers, and watches the best to work out why they won. You see every account and every winner, and can add or drop any of them.

Does it just copy them?

It remakes what worked around your product and your audience. Tell it how close to stay, or hide a video and it won’t build on it. About one idea in five is an experiment that isn’t built on anyone’s winner.

Which platforms does it cover?

It researches TikTok, Instagram, YouTube, X, Facebook, Threads and LinkedIn, and makes vertical, square or landscape videos to suit each idea.

What does it cost?

It runs on any paid plan. Research, planning and making each video draw from your plan’s credits, and each approved video’s file uses export minutes, like any MotionVid export. If you run low, videos wait for credits and their ideas move to a later slot.

Do I need a website?

No. Give it your Instagram, TikTok or YouTube instead, or just describe the business. It reads what it can and asks only for what’s missing.

Can I run more than one brand?

Yes. Each brand gets its own machine with its own brand kit, research, schedule and memory.

What if I don’t like a video?

Ask for a change in plain words and it remakes it, or turn it down with a reason. Either way it remembers, so the next ones land closer.

Can my own AI agent run it?

Soon. Through the MotionVid connector, Claude, ChatGPT and any MCP client will see what’s ready, approve it, turn it down or ask for changes.

Be first when your content goes on autopilot.

We’re opening it to a few accounts at a time. Nothing posts without your yes.

By joining, you agree to get emails from MotionVid, including product news and tips. Unsubscribe anytime.